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Much touted in the press, there was no real surprise when the Chancellor announced the introduction of a soft drinks levy or ‘sugar tax’. However, illustrating his concern by pointing out the average 5yr old consumes their own body weight in sugar was such an unexpected remark it generated more amusement than it should. Obesity is a serious concern and the evidence suggests that sugary drinks are the main source of sugars for children.
The new levy will be brought in in April 2018 to allow time for manufacturers to reformulate. There will be two rates depending on the volume of sugar in the drink. Smaller manufacturers will be excluded and the details are being consulted on.
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