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2026 FAMILY OWNED, PRIVATELY OWNED AND OWNER-MANAGED BUSINESS SURVEY

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A growing team focussed on building relationships and offering face-to-face advice

Marcus Dodds

Regional Financial Planning Manager

Steve Shovlin

Chartered Financial Planner

We are bucking a general trend in financial services by growing the number of face-to-face financial advisers in our team. 

We have recently taken on two additional Financial Planning Consultants to support the growing need of quality and bespoke financial planning advice to individuals and businesses in the Carlisle and North Cumbria areas. 

Steve Shovlin (seen on the right) joins Armstrong Watson Financial Planning with over 20 years’ experience in supporting and advising clients after working at both Santander and RBS locally in Carlisle. 

Marcus Dodds has over 11 years’ experience following positions held at Co-op Insurance, Santander and Barclays Bank. Both Steve and Marcus are well known in the local community. 

Steve comments:
‘I am thrilled to join the team at Armstrong Watson and support clients in achieving their financial goals offering advice and solutions from the whole of the market tailored to each client. Listening is crucial in order to gain a depth of understanding of what a client requires to meet their financial objectives. My role is to offer the best advice, taking into account all possible options and solutions available to meet their needs and I get great satisfaction in being able to help clients achieve this.

Marcus comments: 
‘Joining the team at Armstrong Watson has been fantastic for me as it allows me to continue with the part of being a financial adviser that I enjoy the most; developing relationships with clients based on trust and understanding. I love working with people to ensure that they have the right advice and support. Understanding their needs and offering advice with the aim of achieving results they aspire for is rewarding and I’m a great believer in removing the jargon that is so often common in this profession. I’m excited to be able to offer this as part of the Armstrong Watson team.’ 

Derek Baty, Financial Planning Director comments: 
‘We are delighted to have Steve and Marcus join the team bringing their skills, experience and enthusiasm to enhance our team based here in Carlisle. Both are well known locally and many of our clients are already benefiting from their knowledge and personal approach. There’s a general trend across the financial services industry at the moment to move away from offering face to face financial advice. 

Here at Armstrong Watson, it’s at the very heart of what we do. Our aim is to build lasting relationships, obtain a detailed understanding of our client’s needs to be able to offer the very best advice taking into account any solutions available from across the whole market. 
This means that we take away the worry and stress and that our clients get the very best advice for their needs. Steve and Marcus are already proving to be invaluable members of our team, enabling us to support a growing number of clients with valued face to face financial advice.’ 

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Armstrong Watson can help

Whether you need expert accounting, strategic business advisory, tax planning, or financial guidance, our experienced team is here to support your success. From sole traders to large enterprises, we provide tailored solutions to help you navigate complex financial challenges and achieve your goals. Get in touch today to discover how we can help your business thrive – call 0808 144 5575.

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