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Sally Jones, Accounting Director

Sally Jones

Accounting Director

About Sally

Sally joined Armstrong Watson in 2003 and qualified as a Chartered accountant shortly after. Throughout her career, she has supported entrepreneurial start-ups through to large, well-established businesses.

Sally’s sector specialisms include advising clients within the legal sector, independent retail, and hospitality and leisure, providing strategic guidance and compliance expertise.

Her approach focuses on understanding each client’s specific needs and delivering practical solutions that support sustained growth and confidence.

Sally’s longstanding career with Armstrong Watson is driven by the firm’s collaborative culture and commitment to exceptional client service – values that enable her to deliver the high-quality, client-first support her clients rely on.

From our blog

MTD

Making Tax Digital for Income Tax: What It Means for Barristers (April 2026)

  • 20th March 2026

Bank interest and partial exemption – A new VAT risk for law firms?

  • 6th February 2026

Top 5 Xero add-ons for the hospitality sector

  • 20th October 2021

What our clients say about Sally

Armstrong Watson are lead sponsors for the IFDA providing invaluable advice to our members and the wider sector. Recently supporting the IFDA Forum series which delivered expert advice on prominent themes affecting the sector. They have been on hand to talk to all our members, no matter what stage of their journey, advising on accounting, planning and auditing. Their work with IFDA member Bundobust and the accounting software Xero has proven hugely helpful to our members, setting a benchmark for accounting with Independent food and drink establishments in the city.

Anne-Marie Gallagher, Leeds Beckett University

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